What is your real reason to be in business?

Why are you in business, to make money, to change people’s lives or to do both? 

One of my mentor’s Dean Graziosi shared something with me that he learned from his mentor at his 25K Group (the “cost” to attend the sessions are $25,000). The process is to first ask someone why they are doing something and drilling down seven times to really find why they are doing something. For instance one may ask why are you in (name your business opportunity)? And you’ll say something like, “To make money”. The next question would be, “why do you want to make money”? You may say, “…to pay my bills”. If you are with me you know what the next question is; “why do you want to pay your bills”? That’s only three questions. As you continue (which you should try this on your own sometime, which I don’t have here) to the seventh question, you will probably “startled” at what your real reason is.

Today I’m sharing a short article I wrote recently which speaks to this. It’s about someone who thinks that he is traveling to see someone (like we may think that we are in business for “our” reason) and finds out his real purpose. Perhaps this story will prompt you to take time to think about your real purpose to be in business. Please let me know comments in the comments area. Enjoy!


After thinking over your day, are you wiser for having lived it?

A very wise man was called by a wiser man that lived on the other side of the world. It’s not important who this wise man or the wiser men were; maybe Rabbis, maybe priests, pastors or even you and me. The wiser man who called the wise man said, come and visit me, as there is something important that you need to do.

The wise man without giving it much thought, boarded a plane and half way around the world had a layover at an airport for a couple of hours. There he met a man and they talked. The man sensed that he was speaking to a wise man so he spoke boldly and without inhibition; he shared that these were going to be his last minutes on earth because he was going to take his life. It’s not known what the wise man said but his words must have been life changing because the man decided to live. The wise man then continued his flight.

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When the wise man reached his destination and after the initial greetings, asked the wiser man, “Why did you send for me?” 

The wiser man asked him to tell him about his trip to which the wise man explained what had happened at the airport. The wiser man said that was why he was asked to visit and that now he could go back home.  The wise man was now wiser.

We all start our days not knowing what we will change the world, but we always change the world. Because of this, we must always be careful of what we do, how we do it; what we say and how we say it. Then, at the end of the day we will not only have changed the world, but we too will be wiser.

Live with intent.
Ter Scott!

Life and Legacy Coach ®